Digital Marketing Advisor - VR/33002
Permanent opportunity for an experienced Digital Marketer to take ownership of campaigns from strategy through to results. Manage activity across Google Ads, paid social and LinkedIn, working across a varied client portfolio in a hands-on, commercially focused role.
Main duties and responsibilities:
- Plan and deliver digital marketing campaigns for clients across a range of sectors.
- Build, manage and optimise paid campaigns across Google Ads and social media, with particular emphasis on LinkedIn Campaign Manager.
- Collaborate with marketing, content and design colleagues to develop effective campaign concepts and assets.
- Manage campaign budgets and refine activity to improve performance and return on investment.
- Monitor results and produce clear, commercially focused reports and recommendations for clients.
- Support email marketing, lead generation, organic social media and digital customer journeys.
- Identify useful platforms, technologies and approaches that could strengthen the digital marketing service.
Applicants to this role require:
- Demonstrable agency experience delivering digital marketing campaigns across multiple client accounts.
- Strong working knowledge of Google Ads and paid social advertising, particularly LinkedIn.
- A sound understanding of digital audiences, targeting, conversion and campaign performance.
- Confident communication skills, including the ability to explain performance and recommendations to clients.
- Experience working directly with senior stakeholders and clients.
- Familiarity with GA4, Looker Studio or comparable reporting and analytics tools.
- Experience of HubSpot CRM, email marketing, landing pages or marketing automation would be advantageous.
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